{"id":3243,"date":"2021-08-05T13:22:41","date_gmt":"2021-08-05T13:22:41","guid":{"rendered":"https:\/\/lawfirmelite.com\/vi?p=3243"},"modified":"2026-03-05T14:07:09","modified_gmt":"2026-03-05T07:07:09","slug":"thuong-mai-hoa-quyen-so-huu-tri-tue","status":"publish","type":"post","link":"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/","title":{"rendered":"C\u00e1c ph\u01b0\u01a1ng th\u1ee9c th\u01b0\u01a1ng m\u1ea1i h\u00f3a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_68_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >N\u1ed9i dung b&agrave;i vi\u1ebft<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#QUY-TRINH-DANH-GIA-TAI-SAN-TRI-TUE-DE-TIEN-HANH-THUONG-MAI-HOA\" title=\"QUY TR\u00ccNH \u0110\u00c1NH GI\u00c1 T\u00c0I S\u1ea2N TR\u00cd TU\u1ec6 \u0110\u1ec2 TI\u1ebeN H\u00c0NH TH\u01af\u01a0NG M\u1ea0I H\u00d3A\">QUY TR\u00ccNH \u0110\u00c1NH GI\u00c1 T\u00c0I S\u1ea2N TR\u00cd TU\u1ec6 \u0110\u1ec2 TI\u1ebeN H\u00c0NH TH\u01af\u01a0NG M\u1ea0I H\u00d3A<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Buoc-1-Phan-tich-thi-truong\" title=\"B\u01b0\u1edbc 1: Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng\">B\u01b0\u1edbc 1: Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Buoc-2-Kiem-toan-tai-san-tri-tue\" title=\"B\u01b0\u1edbc 2: Ki\u1ec3m to\u00e1n t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7\">B\u01b0\u1edbc 2: Ki\u1ec3m to\u00e1n t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Buoc-3-Dinh-gia-TSTT\" title=\"B\u01b0\u1edbc 3: \u0110\u1ecbnh gi\u00e1 TSTT\">B\u01b0\u1edbc 3: \u0110\u1ecbnh gi\u00e1 TSTT<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#MOT-SO-VI-DU-VE-KHAI-THAC-THUONG-MAI-DOI-VOI-QUYEN-SO-HUU-TRI-TUE-TRONG-THUC-TE\" title=\"M\u1ed8T S\u1ed0 V\u00cd D\u1ee4 V\u1ec0 KHAI TH\u00c1C TH\u01af\u01a0NG M\u1ea0I \u0110\u1ed0I V\u1edaI QUY\u1ec0N S\u1ede H\u1eeeU TR\u00cd TU\u1ec6 TRONG TH\u1ef0C T\u1ebe\">M\u1ed8T S\u1ed0 V\u00cd D\u1ee4 V\u1ec0 KHAI TH\u00c1C TH\u01af\u01a0NG M\u1ea0I \u0110\u1ed0I V\u1edaI QUY\u1ec0N S\u1ede H\u1eeeU TR\u00cd TU\u1ec6 TRONG TH\u1ef0C T\u1ebe<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Chu-so-huu-tu-khai-thac-TSTT\" title=\"Ch\u1ee7 s\u1edf h\u1eefu t\u1ef1 khai th\u00e1c TSTT\">Ch\u1ee7 s\u1edf h\u1eefu t\u1ef1 khai th\u00e1c TSTT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Chuyen-nhuong-quyen-so-huu\" title=\"Chuy\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n s\u1edf h\u1eefu\">Chuy\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n s\u1edf h\u1eefu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Chuyen-quyen-su-dung-hoac-cap-quyen-li-xang-license\" title=\"Chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng ho\u1eb7c c\u1ea5p quy\u1ec1n li-x\u0103ng (license)\">Chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng ho\u1eb7c c\u1ea5p quy\u1ec1n li-x\u0103ng (license)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Nhuong-quyen-thuong-mai-franchise\" title=\"Nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i (franchise)\">Nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i (franchise)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#Cac-hinh-thuc-khac\" title=\"C\u00e1c h\u00ecnh th\u1ee9c kh\u00e1c\">C\u00e1c h\u00ecnh th\u1ee9c kh\u00e1c<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/#KET-LUAN\" title=\"K\u1ebeT LU\u1eacN\">K\u1ebeT LU\u1eacN<\/a><\/li><\/ul><\/nav><\/div>\n<p><a href=\"https:\/\/lawfirmelite.com\/vi\/thuong-mai-hoa-quyen-so-huu-tri-tue\/\"><span style=\"font-size: 20px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3244\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/Dark-Blue-and-Red-Dynamic-Software-Solutions-Website-1.png\" alt=\"th\u01b0\u01a1ng m\u1ea1i h\u00f3a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7\" width=\"672\" height=\"324\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/Dark-Blue-and-Red-Dynamic-Software-Solutions-Website-1.png 1350w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/Dark-Blue-and-Red-Dynamic-Software-Solutions-Website-1-768x370.png 768w\" sizes=\"(max-width: 672px) 100vw, 672px\" \/><\/span><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9022 alignnone\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/01\/3-ELITE-tren-google-news.png\" alt=\"\" width=\"250\" height=\"55\" \/><\/p>\n<p><span style=\"font-size: 20px;\"><strong>Ngu\u1ed3n: <a href=\"https:\/\/phapluatbanquyen.phaply.vn\/cac-phuong-thuc-khai-thac-thuong-mai-doi-voi-quyen-so-huu-tri-tue-bv472\/\">Ph\u00e1p Lu\u1eadt &amp; B\u1ea3n Quy\u1ec1n<\/a><\/strong><\/span><\/p>\n<p><span style=\"font-size: 20px;\"><strong>T\u00e1c gi\u1ea3:<\/strong> <strong>LS. Nguy\u1ec5n Tr\u1ea7n Tuy\u00ean, Phan Minh Quy\u1ebft &#8211;\u00a0 <a href=\"https:\/\/lawfirmelite.com\/vi\">C\u00f4ng ty Lu\u1eadt ELITE<\/a><\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Lu\u1eadt s\u01b0 Nguy\u1ec5n Tr\u1ea7n Tuy\u00ean v\u00e0 Phan Minh Quy\u1ebft &#8211; C\u00f4ng ty Lu\u1eadt ELITE v\u1eeba c\u00f3 b\u00e0i vi\u1ebft tr\u00ean B\u00e1o Ph\u00e1p Lu\u1eadt B\u1ea3n Quy\u1ec1n v\u1ec1 ch\u1ee7 \u0111\u1ec1 &#8220;<strong><em>C\u00e1c ph\u01b0\u01a1ng th\u1ee9c khai th\u00e1c th\u01b0\u01a1ng m\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7&#8221;<\/em><\/strong>. M\u1eddi Qu\u00fd Kh\u00e1ch h\u00e0ng v\u00e0 b\u1ea1n \u0111\u1ecdc theo d\u00f5i n\u1ed9i dung trong b\u00e0i vi\u1ebft sau:<\/span><\/p>\n<p class=\"desc\" style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong><em>C\u00f3 th\u1ec3 b\u1ea1n ch\u01b0a bi\u1ebft: Quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u00f3 th\u1ec3 \u0111em l\u1ea1i ngu\u1ed3n thu nh\u1eadp kh\u1ed5ng l\u1ed3 cho ch\u1ee7 s\u1edf h\u1eefu. Nh\u01b0ng \u0111\u1ec3 khai th\u00e1c t\u1ed1i \u0111a t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 cho m\u1ee5c \u0111\u00edch th\u01b0\u01a1ng m\u1ea1i, ch\u1ee7 s\u1edf h\u1eefu quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u1ea7n c\u00f3 quy tr\u00ecnh ri\u00eang \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u1ee7a m\u00ecnh.<\/em><\/strong><\/span><\/p>\n<div class=\"con\">\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Qua b\u00e0i vi\u1ebft n\u00e0y, t\u00e1c gi\u1ea3 mu\u1ed1n chia s\u1ebb v\u1edbi Qu\u00fd Doanh nghi\u1ec7p v\u00e0 b\u1ea1n \u0111\u1ecdc v\u1ec1 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c khai th\u00e1c th\u01b0\u01a1ng m\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 ph\u1ed5 bi\u1ebfn hi\u1ec7n nay c\u0169ng nh\u01b0 c\u00e1c quy \u0111\u1ecbnh c\u1ee7a Lu\u1eadt S\u1edf h\u1eefu tr\u00ed tu\u1ec7 v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Thu\u1eadt ng\u1eef \u201cTh\u01b0\u01a1ng m\u1ea1i h\u00f3a\u201d (commercialization) c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh, m\u1ed9t kho\u1ea3ng th\u1eddi gian c\u1ee5 th\u1ec3 \u0111\u1ec3 \u0111\u01b0a nh\u1eefng \u00fd t\u01b0\u1edfng kinh doanh m\u1edbi v\u00e0o th\u1ef1c hi\u1ec7n theo m\u1ed9t quy tr\u00ecnh, k\u1ebf ho\u1ea1ch c\u1ee5 th\u1ec3 \u0111\u1ec3 bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh s\u1ea3n ph\u1ea9m h\u00e0ng h\u00f3a, b\u00e1n ra th\u1ecb tr\u01b0\u1eddng th\u1ef1c hi\u1ec7n m\u1ee5c ti\u00eau l\u1ee3i nhu\u1eadn trong kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">T\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 (vi\u1ebft t\u1eaft l\u00e0 \u201cTSTT\u201d) c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c t\u1eadp trung \u0111\u1ec3 tham gia v\u00e0o qu\u00e1 tr\u00ecnh th\u01b0\u01a1ng m\u1ea1i h\u00f3a c\u1ee7a doanh nghi\u1ec7p. Tuy nhi\u00ean, \u0111\u1eb7c th\u00f9 c\u1ee7a qu\u00e1 tr\u00ecnh th\u01b0\u01a1ng m\u1ea1i h\u00f3a t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 c\u1ea7n c\u00f3 nh\u1eefng \u0111\u00e1nh gi\u00e1 chi ti\u1ebft, c\u1ee5 th\u1ec3 \u0111\u1ec3 \u0111em \u0111\u1ebfn l\u1ee3i nhu\u1eadn t\u1ed1i \u0111a cho doanh nghi\u1ec7p \u0111\u00f3. Tr\u01b0\u1edbc khi \u0111i s\u00e2u v\u00e0o c\u00e1c ph\u01b0\u01a1ng th\u1ee9c khai th\u00e1c th\u01b0\u01a1ng m\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7, ch\u00fang ta s\u1ebd c\u00f9ng \u0111i\u1ec3m qua c\u00e1c b\u01b0\u1edbc \u0111\u1ec3 doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i h\u00f3a TSTT.<\/span><\/p>\n<h1 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"QUY-TRINH-DANH-GIA-TAI-SAN-TRI-TUE-DE-TIEN-HANH-THUONG-MAI-HOA\"><\/span><span style=\"font-size: 20px;\"><strong>QUY TR\u00ccNH \u0110\u00c1NH GI\u00c1 T\u00c0I S\u1ea2N TR\u00cd TU\u1ec6 \u0110\u1ec2 TI\u1ebeN H\u00c0NH TH\u01af\u01a0NG M\u1ea0I H\u00d3A<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Buoc-1-Phan-tich-thi-truong\"><\/span><span style=\"font-size: 20px;\"><strong>B\u01b0\u1edbc 1: Ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">C\u1ea7n \u0111\u00e1nh gi\u00e1 nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u1ec1 TSTT c\u1ee7a Doanh nghi\u1ec7p. \u0110\u1ec3 gi\u00fap x\u00e1ch \u0111\u1ecbnh c\u01a1 h\u1ed9i, th\u00e1ch th\u1ee9c, \u0111i\u1ec3m m\u1ea1nh, \u0111i\u1ec3m y\u1ebfu, c\u0169ng nh\u01b0 m\u1ed1i quan h\u1ec7 c\u1ee7a doanh nghi\u1ec7p v\u1edbi c\u00e1c ng\u00e0nh, l\u0129nh v\u1ef1c c\u1ee7a x\u00e3 h\u1ed9i. T\u1eeb \u0111\u00f3 n\u1eafm \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed c\u1ee7a Doanh nghi\u1ec7p m\u00ecnh tr\u00ean th\u1ecb tr\u01b0\u1eddng.<em>\u00a0Vi\u1ec7c ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng c\u1ea7n \u0111\u00e1nh gi\u00e1<\/em><em>\u00a0nh\u1eefng v\u1ea5n \u0111\u1ec1 ch\u00ednh nh\u01b0 sau:<\/em><\/span><\/p>\n<ul style=\"text-align: justify; list-style-type: circle;\">\n<li><span style=\"font-size: 20px;\">Gi\u00e1 tr\u1ecb quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 (SHTT) c\u1ee7a b\u1ea1n.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">Quy m\u00f4 c\u1ee7a th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng (l\u00e0 th\u1ecb tr\u01b0\u1eddng 4 tri\u1ec7u d\u00e2n hay 90 tri\u1ec7u d\u00e2n?).<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">Nhu c\u1ea7u th\u1ef1c t\u1ebf v\u00e0 ti\u1ec1m n\u0103ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">S\u1ee9c mua c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">C\u00f3 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ea1nh tranh ho\u1eb7c c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng t\u01b0\u01a1ng t\u1ef1 \u0111\u00e3 c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng ho\u1eb7c c\u00f3 th\u1ec3 gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng trong t\u01b0\u01a1ng lai g\u1ea7n hay kh\u00f4ng.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">Quy m\u00f4 v\u00e0 n\u0103ng l\u1ef1c c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh (th\u1ef1c t\u1ebf v\u00e0 ti\u1ec1m n\u0103ng).<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">C\u00e1c \u0111\u1ed1i t\u00e1c kinh doanh ti\u1ec1m n\u0103ng &#8211; v\u00ed d\u1ee5, ng\u01b0\u1eddi \u0111\u01b0\u1ee3c c\u1ea5p ph\u00e9p ho\u1eb7c ng\u01b0\u1eddi mua.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">T\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 h\u1eadu c\u1ea7n c\u00f3 li\u00ean quan \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n ph\u1ed1i tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ecba l\u00fd \u0111\u00f3 (v\u00ed d\u1ee5, s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng nh\u01b0 c\u1ea3ng, s\u00e2n bay, \u0111\u01b0\u1eddng b\u1ed9, d\u1ecbch v\u1ee5 giao h\u00e0ng v\u00e0 v\u1eadn chuy\u1ec3n,v.v.).<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">Khung ph\u00e1p l\u00fd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a b\u1ea1n.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong><em>\u00a0C\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ec3 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng:<\/em><\/strong><\/span><\/p>\n<ul style=\"text-align: justify; list-style-type: circle;\">\n<li><span style=\"font-size: 20px;\">Ph\u00e2n t\u00edch\u00a0<strong>SWOT<\/strong>\u00a0(strengths, weaknesses, opportunities, and threats) &#8211; ph\u00e2n t\u00edch \u0111i\u1ec3m m\u1ea1nh, \u0111i\u1ec3m y\u1ebfu, c\u01a1 h\u1ed9i, th\u00e1ch th\u1ee9c;<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">Ph\u00e2n t\u00edch\u00a0<strong>PESTL<\/strong>(political factors, economic factors; social factors, technological Factors, legal factors) &#8211; ph\u00e2n t\u00edch 5 y\u1ebfu t\u1ed1 ch\u00ednh tr\u1ecb, kinh t\u1ebf, v\u0103n h\u00f3a x\u00e3 h\u1ed9i, c\u00f4ng ngh\u1ec7, ph\u00e1p l\u00fd;<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\"><strong>M\u00f4 h\u00ecnh L\u1ef1c l\u01b0\u1ee3ng C\u1ea1nh tranh (c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \u201c5 L\u1ef1c l\u01b0\u1ee3ng c\u1ee7a Porter\u201d):\u00a0<\/strong>c\u1ea1nh tranh trong ng\u00e0nh, \u0111e d\u1ecda c\u1ee7a nh\u1eefng \u0111\u1ed1i th\u1ee7 tham gia ti\u1ec1m n\u0103ng, quy\u1ec1n l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a c\u00e1c nh\u00e0 cung c\u1ea5p, quy\u1ec1n l\u1ef1c th\u01b0\u01a1ng l\u01b0\u1ee3ng c\u1ee7a ng\u01b0\u1eddi mua, \u0111e do\u1ea1 c\u1ee7a h\u00e0ng ho\u00e1 v\u00e0 d\u1ecbch v\u1ee5 thay th\u1ebf.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><em><strong>T\u1eeb nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch n\u00eau tr\u00ean, ch\u00fang ta c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng \u0111\u00e1nh gi\u00e1 nh\u01b0 sau:<\/strong><\/em><\/span><\/p>\n<ul style=\"text-align: justify; list-style-type: circle;\">\n<li><span style=\"font-size: 20px;\">C\u00e1c l\u1ee3i \u00edch li\u00ean quan \u0111\u1ebfn quy\u1ec1n SHTT c\u1ee7a b\u1ea1n so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh;<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">C\u00e1c l\u1ee3i \u00edch \u0111\u01b0\u1ee3c li\u00ean k\u1ebft v\u1edbi quy\u1ec1n SHTT c\u1ee7a b\u1ea1n so v\u1edbi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng;<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">M\u1ed9t ph\u1ea7n c\u1ee7a k\u1ebf ho\u1ea1ch kinh doanh c\u1ee7a b\u1ea1n ph\u1ea3i cung c\u1ea5p th\u00f4ng tin v\u1ec1 h\u1ed3 s\u01a1 c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, bao g\u1ed3m \u0111\u1ed9 tu\u1ed5i, c\u00e1ch chi ti\u00eau v\u00e0 mua h\u00e0ng c\u1ee7a h\u1ecd, quy\u1ec1n l\u1ef1c, s\u1edf th\u00edch v\u00e0 xu h\u01b0\u1edbng.<\/span><\/li>\n<p>\u00a0<\/p>\n<li><span style=\"font-size: 20px;\">\u00a0Th\u00e0nh t\u1ef1u g\u1eafn li\u1ec1n v\u1edbi v\u1edbi quy\u1ec1n SHTT c\u1ee7a b\u1ea1n<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Buoc-2-Kiem-toan-tai-san-tri-tue\"><\/span><span style=\"font-size: 20px;\"><strong>B\u01b0\u1edbc 2: Ki\u1ec3m to\u00e1n t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Ki\u1ec3m to\u00e1n TSTT l\u00e0 ho\u1ea1t \u0111\u1ed9ng xem x\u00e9t c\u00f3 h\u1ec7 th\u1ed1ng t\u1ea5t c\u1ea3 c\u00e1c quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 (cho d\u00f9 \u0111\u00e3 \u0111\u0103ng k\u00fd ho\u1eb7c kh\u00f4ng) m\u00e0 b\u1ea1n s\u1edf h\u1eefu, s\u1eed d\u1ee5ng ho\u1eb7c b\u1ea1n \u0111\u00e3 mua l\u1ea1i t\u1eeb m\u1ed9t b\u00ean th\u1ee9 ba, ho\u1eb7c c\u00f3 th\u1ec3 nh\u1eadn li-x\u0103ng t\u1eeb b\u00ean th\u1ee9 ba. \u0110\u00e1nh gi\u00e1 h\u1ec7 th\u1ed1ng c\u1ea7n li\u1ec7t k\u00ea c\u00e1c y\u1ebfu t\u1ed1 sau:<\/span><\/p>\n<ul style=\"text-align: justify; list-style-type: circle;\">\n<li><span style=\"font-size: 20px;\">S\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a Doanh nghi\u1ec7p\/C\u00e1 nh\u00e2n kinh doanh \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 Nh\u00e3n hi\u1ec7u hay ch\u01b0a?<\/span><\/li>\n<li><span style=\"font-size: 20px;\">C\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c quy tr\u00ecnh m\u1edbi do \u0111\u1ed9c quy\u1ec1n s\u00e1ng t\u1ea1o \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 d\u01b0\u1edbi d\u1ea1ng b\u1eb1ng s\u00e1ng ch\u1ebf ho\u1eb7c gi\u1ea3i ph\u00e1p h\u1eefu \u00edch, ho\u1eb7c \u0111\u01a1n gi\u1ea3n l\u00e0 ch\u1ec9 m\u1edbi \u00e1p d\u1ee5ng v\u00e0o th\u1ef1c t\u1ebf.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">H\u00ecnh d\u1ea1ng trang tr\u00ed c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c bao b\u00ec c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 d\u01b0\u1edbi h\u00ecnh th\u1ee9c ki\u1ec3u d\u00e1ng c\u00f4ng nghi\u1ec7p hay kh\u00f4ng, n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c th\u00ec b\u1ea1n v\u1eabn c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u1ea3o v\u1ec7 theo b\u1ea3n quy\u1ec1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">T\u1ea5t c\u1ea3 c\u00e1c t\u00e0i li\u1ec7u b\u1eb1ng v\u0103n b\u1ea3n c\u1ee7a b\u1ea1n, bao g\u1ed3m h\u1ee3p \u0111\u1ed3ng, bi\u00ean b\u1ea3n ghi nh\u1edb, c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, ch\u01b0\u01a1ng tr\u00ecnh ph\u1ea7n m\u1ec1m, v.v. c\u00f3 th\u1ec3 s\u1ebd \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng b\u1ea3o h\u1ed9 b\u1ea3n quy\u1ec1n v\u00e0 do \u0111\u00f3 c\u0169ng n\u00ean \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o Ki\u1ec3m to\u00e1n TSTT c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">Danh s\u00e1ch kh\u00e1ch h\u00e0ng, chi ti\u1ebft li\u00ean h\u1ec7 v\u00e0 s\u1edf th\u00edch c\u1ee7a h\u1ecd, ho\u1ea1t \u0111\u1ed9ng n\u1ed9i b\u1ed9, ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 c\u00e1c th\u1ee7 t\u1ee5c tu\u00e2n th\u1ee7, c\u00e1c ch\u00ednh s\u00e1ch n\u1ed9i b\u1ed9 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 th\u00e0nh c\u00f4ng \u2013t\u1ea5t c\u1ea3 nh\u1eefng quy tr\u00ecnh n\u00e0y ph\u1ea3i \u0111\u01b0\u1ee3c coi l\u00e0 B\u00ed m\u1eadt th\u01b0\u01a1ng m\u1ea1i.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">C\u00e1c quy\u1ec1n SHTT \u0111\u00e3 \u0111\u0103ng k\u00fd ho\u1eb7c ch\u01b0a \u0111\u0103ng k\u00fd, c\u00e1c ph\u01b0\u01a1ng ph\u00e1p c\u1ea3i ti\u1ebfn v\u00e0 c\u00e1c quy\u1ec1n SHTT ti\u1ec1m n\u0103ng kh\u00e1c. C\u0169ng nh\u01b0 c\u00e1c h\u1ee3p \u0111\u1ed3ng d\u1ecbch v\u1ee5 SHTT kh\u00e1c v\u1edbi c\u00e1c b\u00ean th\u1ee9 ba.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong><em>Ki\u1ec3m to\u00e1n TSTT t\u1ed1t s\u1ebd gi\u00fap x\u00e1c \u0111\u1ecbnh:<\/em><\/strong><\/span><\/p>\n<ul style=\"text-align: justify; list-style-type: circle;\">\n<li><span style=\"font-size: 20px;\">T\u1ea5t c\u1ea3 c\u00e1c t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh c\u1ee7a c\u00f4ng ty b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">Gi\u00e1 tr\u1ecb t\u1ed5ng th\u1ec3 c\u1ee7a c\u00f4ng ty b\u1ea1n (kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 t\u00e0i s\u1ea3n h\u1eefu h\u00ecnh). \u0110i\u1ec1u n\u00e0y c\u0169ng c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n s\u1eed d\u1ee5ng t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 c\u1ee7a m\u00ecnh l\u00e0m t\u00e0i s\u1ea3n th\u1ebf ch\u1ea5p \u0111\u1ec3 vay v\u1ed1n t\u1eeb c\u00e1c ng\u00e2n h\u00e0ng.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">\u0110\u00e1nh gi\u00e1 r\u1ee7i ro ti\u1ec1m \u1ea9n trong c\u00e1ch kinh doanh hi\u1ec7n t\u1ea1i c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">Thi\u1ebft l\u1eadp c\u00e1c bi\u1ec7n ph\u00e1p kh\u1eafc ph\u1ee5c v\u00e0 t\u1ea1o ra c\u00e1c ch\u00ednh s\u00e1ch m\u1edbi \u0111\u1ec3 ng\u0103n ng\u1eeba c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">X\u00e1c \u0111\u1ecbnh c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t v\u00e0 \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c trong qu\u1ea3n l\u00fd t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 nh\u1eb1m m\u1ee5c \u0111\u00edch qu\u1ea3n l\u00fd t\u1ed1t h\u01a1n t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh v\u00e0 t\u0103ng thu nh\u1eadp c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\">Gi\u00e1m s\u00e1t vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ngh\u0129a v\u1ee5 h\u1ee3p \u0111\u1ed3ng c\u1ee7a b\u1ea1n (v\u00ed d\u1ee5: h\u1ee3p \u0111\u1ed3ng c\u1ea5p ph\u00e9p li-x\u0103ng).<\/span><\/li>\n<li><span style=\"font-size: 20px;\">\u0110\u1ea3m b\u1ea3o b\u1ea3o v\u1ec7 \u0111\u1ea7y \u0111\u1ee7 c\u00e1c quy\u1ec1n SHTT c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1ch \u0111\u0103ng k\u00fd v\u00e0 gia h\u1ea1n ch\u00fang ho\u1eb7c b\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t \u0111\u1ec3 b\u1ea3o v\u1ec7 quy\u1ec1n SHTT ch\u01b0a \u0111\u0103ng k\u00fd c\u1ee7a b\u1ea1n.<\/span><\/li>\n<li><span style=\"font-size: 20px;\"> Gi\u00e1m s\u00e1t vi ph\u1ea1m c\u00f3 th\u1ec3 x\u1ea3y ra \u0111\u1ed1i v\u1edbi quy\u1ec1n SHTT c\u1ee7a b\u1ea1n v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho vi\u1ec7c th\u1ef1c thi ch\u00fang.<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Buoc-3-Dinh-gia-TSTT\"><\/span><span style=\"font-size: 20px;\"><strong>B\u01b0\u1edbc 3: \u0110\u1ecbnh gi\u00e1 TSTT<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">\u0110\u1ecbnh gi\u00e1 TSTT gi\u00fap x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb th\u1ef1c c\u1ee7a c\u00e1c TSTT c\u1ee7a Doanh nghi\u1ec7p \u0111\u1ec3 quy \u0111\u1ed5i th\u00e0nh ti\u1ec1n cho c\u00e1c giao d\u1ecbch nh\u01b0:\u00a0vi\u1ec7c b\u00e1n, c\u1ea5p ph\u00e9p ho\u1eb7c nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i c\u1ee7a m\u1ed9t ho\u1eb7c nhi\u1ec1u quy\u1ec1n SHTT; \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 thi\u1ec7t h\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n SHTT \u0111ang b\u1ecb x\u00e2m ph\u1ea1m b\u1edfi b\u00ean th\u1ee9 3; \u0111\u01b0a TSTT \u0111i th\u1ebf ch\u1ea5p ng\u00e2n h\u00e0ng; ch\u1ee9ng minh gi\u00e1 tr\u1ecb ti\u1ec1m n\u0103ng c\u1ee7a TSTT cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0; s\u00e1p nh\u1eadp ho\u1eb7c mua l\u1ea1i, tho\u00e1i v\u1ed1n, chuy\u1ec3n nh\u01b0\u1ee3ng, li\u00ean doanh ho\u1eb7c li\u00ean minh chi\u1ebfn l\u01b0\u1ee3c, ho\u1eb7c t\u1eb7ng t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7; khai b\u00e1o c\u00e1o t\u00e0i ch\u00ednh v\u00e0 thu\u1ebf.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">C\u00f3 nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c kh\u00e1c nhau \u0111\u1ec3 th\u1ef1c hi\u1ec7n vi\u00eac \u0111\u1ecbnh gi\u00e1 TSTT nh\u01b0: Ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh l\u01b0\u1ee3ng: d\u1ef1a v\u00e0o d\u1eef li\u1ec7u s\u1ed1 v\u00e0 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c; Ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh t\u00ednh: t\u1eadp trung v\u00e0o ph\u00e2n t\u00edch v\u00e0 xem x\u00e9t c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m kh\u00e1c tr\u1eebu t\u01b0\u1ee3ng h\u01a1n c\u1ee7a quy\u1ec1n SHTT (nh\u01b0 s\u1ee9c m\u1ea1nh ph\u00e1p l\u00fd, t\u00ednh d\u1ec5 b\u1ecb t\u1ea5n c\u00f4ng, ph\u1ea1m vi \u0111\u1ecba l\u00fd v\u00e0 \u0111\u1eb7c \u0111i\u1ec3m t\u01b0\u01a1ng t\u1ef1).<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong><em>Nh\u01b0 v\u1eady,\u00a0<\/em><\/strong>tr\u00ean \u0111\u00e2y l\u00e0 quy tr\u00ecnh \u0111\u00e1nh gi\u00e1 TSTT \u0111\u1ec3 ti\u1ebfn h\u00e0nh th\u01b0\u01a1ng m\u1ea1i h\u00f3a. Sau khi \u0111\u00e3 th\u1ef1c hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 quy tr\u00ecnh n\u1ebfu tr\u00ean th\u00ec Doanh nghi\u1ec7p c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u01b0a TSTT v\u00e0o ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i. Trong \u0111\u00f3, \u0111\u1ed1i v\u1edbi c\u00e1c TSTT t\u1ef1 c\u00f3 c\u1ea7n \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 t\u1ea1i C\u1ee5c S\u1edf h\u1eefu tr\u00ed tu\u1ec7 (vi\u1ebft t\u1eaft l\u00e0 C\u1ee5c SHTT) \u0111\u1ec3 x\u00e1c l\u1eadp quy\u1ec1n S\u1edf h\u1eefu h\u1ee3p ph\u00e1p cho c\u00e1c TSTT c\u1ee7a DN \u0111\u00f3. \u0110\u1ed1i v\u1edbi c\u00e1c quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 \u0111\u01b0\u1ee3c chuy\u1ec3n giao, doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u0103ng k\u00fd H\u1ee3p \u0111\u1ed3ng chuy\u1ec3n giao quy\u1ec1n S\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p (vi\u1ebft t\u1eaft l\u00e0 SHCN) t\u1ea1i C\u1ee5c SHTT.<\/span><\/p>\n<h1 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"MOT-SO-VI-DU-VE-KHAI-THAC-THUONG-MAI-DOI-VOI-QUYEN-SO-HUU-TRI-TUE-TRONG-THUC-TE\"><\/span><span style=\"font-size: 20px;\"><strong>M\u1ed8T S\u1ed0 V\u00cd D\u1ee4 V\u1ec0 KHAI TH\u00c1C TH\u01af\u01a0NG M\u1ea0I \u0110\u1ed0I V\u1edaI QUY\u1ec0N S\u1ede H\u1eeeU TR\u00cd TU\u1ec6 TRONG TH\u1ef0C T\u1ebe<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Chu-so-huu-tu-khai-thac-TSTT\"><\/span><span style=\"font-size: 20px;\"><strong>Ch\u1ee7 s\u1edf h\u1eefu t\u1ef1 khai th\u00e1c TSTT<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Ch\u1ee7 s\u1edf h\u1eefu t\u1ef1 s\u1eed d\u1ee5ng c\u00e1c t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 \u0111\u1ec3 kinh doanh, khai th\u00e1c, t\u1ea1o ra l\u1ee3i nhu\u1eadn.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong>V\u00ed d\u1ee5:<\/strong>\u00a0C\u00f4ng ty C\u1ed5 ph\u1ea7n H\u00e0 M\u1ef5 \u0111\u0103ng k\u00fd nh\u00e3n hi\u1ec7u l\u00e0 logo c\u1ee7a C\u00f4ng ty v\u00e0 nh\u00e3n hi\u1ec7u cho m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m ch\u1ee7 l\u1ef1c trong \u0111\u00f3 c\u00f3 h\u1ea1t \u0111i\u1ec1u B\u00ecnh Ph\u01b0\u1edbc &#8211; s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u1ea3o h\u1ed9 ch\u1ec9 d\u1eabn \u0111\u1ecba l\u00fd \u2013 v\u00e0 s\u1eed d\u1ee5ng logo n\u00e0y trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng giao d\u1ecbch, s\u1ea3n xu\u1ea5t, kinh doanh, ph\u00e2n ph\u1ed1i, x\u00fac ti\u1ebfn th\u01b0\u01a1ng m\u1ea1i v\u00e0 tr\u00ean bao b\u00ec c\u1ee7a to\u00e0n b\u1ed9 s\u1ea3n ph\u1ea9m s\u1ea3n c\u1ee7a C\u00f4ng ty.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/phapluatbanquyen.phaply.vn\/images\/users\/images\/2021\/08\/4.png\" alt=\"\" \/><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Chuyen-nhuong-quyen-so-huu\"><\/span><span style=\"font-size: 20px;\"><strong>Chuy\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n s\u1edf h\u1eefu<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Ch\u1ee7 s\u1edf h\u1eefu chuy\u1ec3n nh\u01b0\u1ee3ng giao quy\u1ec1n s\u1edf h\u1eefu c\u1ee7a m\u00ecnh \u0111\u1ed1i v\u1edbi t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 cho ch\u1ee7 th\u1ec3 kh\u00e1c \u0111\u1ec3 \u0111\u1ed5i l\u1ea1i l\u1ee3i \u00edch t\u01b0\u01a1ng \u1ee9ng.Vi\u1ec7c chuy\u1ec3n nh\u01b0\u1ee3ng ph\u1ea3i \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n d\u01b0\u1edbi h\u00ecnh th\u1ee9c h\u1ee3p \u0111\u1ed3ng b\u1eb1ng v\u0103n b\u1ea3n. (theo \u0110i\u1ec1u 138 Lu\u1eadt SHTT hi\u1ec7n h\u00e0nh)<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Ph\u00e1p lu\u1eadt c\u00f3 quy \u0111\u1ecbnh nh\u1eefng \u0111i\u1ec1u ki\u1ec7n r\u00e0ng bu\u1ed9c \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 lo\u1ea1i t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 c\u1ee5 th\u1ec3 nh\u01b0:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">+ Quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 \u0111\u1ed1i v\u1edbi t\u00ean th\u01b0\u01a1ng m\u1ea1i ch\u1ec9 \u0111\u01b0\u1ee3c chuy\u1ec3n nh\u01b0\u1ee3ng c\u00f9ng v\u1edbi vi\u1ec7c chuy\u1ec3n nh\u01b0\u1ee3ng to\u00e0n b\u1ed9 c\u01a1 s\u1edf kinh doanh v\u00e0 ho\u1ea1t \u0111\u1ed9ng kinh doanh d\u01b0\u1edbi t\u00ean th\u01b0\u01a1ng m\u1ea1i \u0111\u00f3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">+ Vi\u1ec7c chuy\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n \u0111\u1ed1i v\u1edbi nh\u00e3n hi\u1ec7u kh\u00f4ng \u0111\u01b0\u1ee3c g\u00e2y ra s\u1ef1 nh\u1ea7m l\u1eabn v\u1ec1 \u0111\u1eb7c t\u00ednh, ngu\u1ed3n g\u1ed1c c\u1ee7a h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5 mang nh\u00e3n hi\u1ec7u. Quy\u1ec1n \u0111\u1ed1i v\u1edbi nh\u00e3n hi\u1ec7u ch\u1ec9 \u0111\u01b0\u1ee3c chuy\u1ec3n nh\u01b0\u1ee3ng cho t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n \u0111\u00e1p \u1ee9ng c\u00e1c \u0111i\u1ec1u ki\u1ec7n \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi c\u00f3 quy\u1ec1n \u0111\u0103ng k\u00fd nh\u00e3n hi\u1ec7u \u0111\u00f3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><strong>V\u00ed d\u1ee5:<\/strong> Ra \u0111\u1eddi t\u1eeb n\u0103m 1997, Diana l\u00e0 nh\u00e3n hi\u1ec7u b\u0103ng v\u1ec7 sinh Vi\u1ec7t c\u1ee7a C\u00f4ng ty C\u1ed5 ph\u1ea7n Diana, do anh em \u00f4ng \u0110\u1ed7 Minh Ph\u00fa v\u00e0 \u0110\u1ed7 Anh T\u00fa th\u00e0nh l\u1eadp v\u1edbi quy m\u00f4 t\u1ea1i th\u1eddi \u0111i\u1ec3m th\u00e0nh l\u1eadp l\u00e0 m\u1ed9t doanh nghi\u1ec7p nh\u1ecf. Doanh nghi\u1ec7p \u0111\u00e3 \u0111\u1ea7u t\u01b0 trang thi\u1ebft b\u1ecb, c\u00f4ng ngh\u1ec7 \u0111\u1ec3 \u0111\u1ed5i m\u1edbi, n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m; tri\u1ec3n khai m\u1ea1nh m\u1ebd c\u00e1c chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh tr\u00ean th\u1ecb tr\u01b0\u1eddng. Khi \u0111ang \u1edf tr\u00ean \u0111\u1ec9nh cao c\u1ee7a s\u1ef1 ph\u00e1t tri\u1ec3n, ch\u1ee7 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u nh\u1eadn \u0111\u1ecbnh: n\u1ebfu ch\u1ec9 d\u1ef1a v\u00e0o ti\u1ec1m l\u1ef1c hi\u1ec7n c\u00f3 c\u1ee7a m\u00ecnh, Dianna s\u1ebd ch\u1ec9 ph\u00e1t tri\u1ec3n trong n\u01b0\u1edbc, kh\u00f3 c\u00f3 th\u1ec3 v\u01b0\u01a1n xa \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u. Do \u0111\u00f3, khi c\u00f3 c\u01a1 h\u1ed9i, h\u1ecd \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh chuy\u1ec3n nh\u01b0\u1ee3ng quy\u1ec1n s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u Dianna cho t\u1eadp \u0111o\u00e0n Unicharm (Nh\u1eadt B\u1ea3n). Vi\u1ec7c chuy\u1ec3n nh\u01b0\u1ee3ng nh\u00e3n hi\u1ec7u gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u0111a h\u00f3a gi\u00e1 tr\u1ecb ngu\u1ed3n v\u1ed1n, t\u1eadn d\u1ee5ng c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1ea1nh m\u00e0 c\u00f4ng ty Nh\u1eadt \u0111ang c\u00f3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/phapluatbanquyen.phaply.vn\/images\/users\/images\/2021\/08\/123456.png\" alt=\"\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Diana \u0111\u01b0\u1ee3c chuy\u1ec3n nh\u01b0\u1ee3ng v\u1edbi m\u1ee9c gi\u00e1 g\u1ea7n 4.000 t\u1ef7 \u0111\u1ed3ng v\u00e0o n\u0103m 2011 (trong khi doanh nghi\u1ec7p ch\u1ec9 c\u00f3 t\u1ed5ng doanh thu 1.000 t\u1ef7 \u0111\u1ed3ng v\u00e0 l\u1ee3i nhu\u1eadn 40 t\u1ef7 v\u00e0o n\u0103m 2010). \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng v\u1ee5 c\u00f3 gi\u00e1 tr\u1ecb l\u1edbn nh\u1ea5t \u0111\u1ed1i v\u1edbi m\u1ed9t doanh nghi\u1ec7p t\u01b0 nh\u00e2n c\u1ee7a Vi\u1ec7t Nam v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3. Nh\u01b0 v\u1eady t\u1ea1i th\u1eddi \u0111i\u1ec3m chuy\u1ec3n nh\u01b0\u1ee3ng, Unicharm \u0111\u00e3 \u0111\u1ecbnh gi\u00e1 Diana \u1edf m\u1ee9c 40 l\u1ea7n l\u1ee3i nhu\u1eadn c\u1ee7a c\u00f4ng ty (P\/E 40 l\u1ea7n).<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Nh\u1edd chuy\u1ec3n nh\u01b0\u1ee3ng nh\u00e3n hi\u1ec7u Dianna, ch\u1ee7 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u \u0111\u00e3 c\u00f3 kho\u1ea3n ti\u1ec1n kh\u1ed5ng l\u1ed3 \u0111\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0o l\u0129nh v\u1ef1c kinh doanh kh\u00e1c, t\u0103ng l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Chuyen-quyen-su-dung-hoac-cap-quyen-li-xang-license\"><\/span><span style=\"font-size: 20px;\"><strong>Chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng ho\u1eb7c c\u1ea5p quy\u1ec1n li-x\u0103ng (license)<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">\u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c th\u01b0\u01a1ng m\u1ea1i h\u00f3a TSTT ph\u1ed5 bi\u1ebfn hi\u1ec7n nay. \u0110\u00e2y l\u00e0 vi\u1ec7c ch\u1ee7 s\u1edf h\u1eefu \u0111\u1ed1i t\u01b0\u1ee3ng s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p cho ph\u00e9p t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n kh\u00e1c s\u1eed d\u1ee5ng \u0111\u1ed1i t\u01b0\u1ee3ng s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p thu\u1ed9c ph\u1ea1m vi quy\u1ec1n s\u1eed d\u1ee5ng c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">a) Vi\u1ec7c chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng quy\u1ec1n s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p \u0111\u1ed1i v\u1edbi S\u00e1ng ch\u1ebf, Nh\u00e3n hi\u1ec7u\/Th\u01b0\u01a1ng hi\u1ec7u, Ki\u1ec3u d\u00e1ng c\u00f4ng nghi\u1ec7p ph\u1ea3i \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n d\u01b0\u1edbi h\u00ecnh th\u1ee9c h\u1ee3p \u0111\u1ed3ng b\u1eb1ng v\u0103n b\u1ea3n, theo \u0110i\u1ec1u 141 Lu\u1eadt SHTT hi\u1ec7n h\u00e0nh.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">L\u01b0u \u00fd, Lu\u1eadt s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u00f3 quy \u0111\u1ecbnh m\u1ed9t s\u1ed1 \u0111\u1ed1i t\u01b0\u1ee3ng s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p kh\u00f4ng \u0111\u01b0\u1ee3c chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng ho\u1eb7c b\u1ecb h\u1ea1n ch\u1ebf chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng xu\u1ea5t ph\u00e1t t\u1eeb t\u00ednh ch\u1ea5t \u0111\u1eb7c th\u00f9 c\u1ee7a c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y, nh\u01b0:<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">+ Quy\u1ec1n s\u1eed d\u1ee5ng ch\u1ec9 d\u1eabn \u0111\u1ecba l\u00fd v\u00e0 t\u00ean th\u01b0\u01a1ng m\u1ea1i kh\u00f4ng \u0111\u01b0\u1ee3c chuy\u1ec3n giao;<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">+ Quy\u1ec1n s\u1eed d\u1ee5ng nh\u00e3n hi\u1ec7u t\u1eadp th\u1ec3 kh\u00f4ng \u0111\u01b0\u1ee3c chuy\u1ec3n giao cho c\u00e1c t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n kh\u00f4ng ph\u1ea3i l\u00e0 th\u00e0nh vi\u00ean c\u1ee7a ch\u1ee7 s\u1edf h\u1eefu nh\u00e3n hi\u1ec7u t\u1eadp th\u1ec3 \u0111\u00f3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">C\u00e1c lo\u1ea1i H\u1ee3p \u0111\u1ed3ng chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng ho\u1eb7c H\u1ee3p \u0111\u1ed3ng li-x\u0103ng \u0111\u1ed1i t\u01b0\u1ee3ng s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p g\u1ed3m: H\u1ee3p \u0111\u1ed3ng \u0111\u1ed9c quy\u1ec1n, H\u1ee3p \u0111\u1ed3ng kh\u00f4ng \u0111\u1ed9c quy\u1ec1n v\u00e0 H\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng \u0111\u1ed1i t\u01b0\u1ee3ng s\u1edf h\u1eefu c\u00f4ng nghi\u1ec7p th\u1ee9 c\u1ea5p.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">V\u00ed d\u1ee5: Nh\u00e3n hi\u1ec7u thu\u1ed1c \u201cCoje\u201d thu\u1ed9c s\u1edf h\u1eefu c\u1ee7a C\u00f4ng ty TNHH \u0110\u1ea1i B\u1eafc \u0111\u01b0\u1ee3c chuy\u1ec3n giao quy\u1ec1n s\u1eed d\u1ee5ng (\u0111\u1ed9c quy\u1ec1n) cho C\u00f4ng ty C\u1ed5 ph\u1ea7n D\u01b0\u1ee3c ph\u1ea9m Trung \u01b0\u01a1ng 3 \u0111\u1ec3 s\u1ea3n xu\u1ea5t v\u00e0 kinh doanh. Tr\u00ean bao b\u00ec s\u1ea3n ph\u1ea9m ph\u1ea3i ghi r\u00f5 d\u00f2ng ch\u1eef \u201cNh\u00e3n hi\u1ec7u thu\u1ed9c s\u1edf h\u1eefu c\u1ee7a\u2026\u201d ho\u1eb7c \u201cS\u1ea3n xu\u1ea5t theo nh\u01b0\u1ee3ng quy\u1ec1n c\u1ee7a\u2026\u201d.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">\u00a0<img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/phapluatbanquyen.phaply.vn\/images\/users\/images\/2021\/08\/546555.png\" alt=\"\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">b) T\u01b0\u01a1ng t\u1ef1, \u0111\u1ed1i v\u1edbi quy\u1ec1n t\u00e1c gi\u1ea3 v\u00e0 quy\u1ec1n li\u00ean quan, chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng quy\u1ec1n t\u00e1c gi\u1ea3, quy\u1ec1n li\u00ean quan l\u00e0 vi\u1ec7c ch\u1ee7 s\u1edf h\u1eefu quy\u1ec1n t\u00e1c gi\u1ea3, ch\u1ee7 s\u1edf h\u1eefu quy\u1ec1n li\u00ean quan cho ph\u00e9p t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n kh\u00e1c s\u1eed d\u1ee5ng c\u00f3 th\u1eddi h\u1ea1n m\u1ed9t, m\u1ed9t s\u1ed1 ho\u1eb7c to\u00e0n b\u1ed9 c\u00e1c quy\u1ec1n \u0111\u1ed1i v\u1edbi quy\u1ec1n c\u00f4ng b\u1ed1 t\u00e1c ph\u1ea9m, quy\u1ec1n t\u00e0i s\u1ea3n, quy\u1ec1n c\u1ee7a nh\u00e0 xu\u1ea5t b\u1ea3n ghi \u00e2m, ghi h\u00ecnh, quy\u1ec1n c\u1ee7a t\u1ed5 ch\u1ee9c ph\u00e1t song, theo quy \u0111\u1ecbnh t\u1ea1i kho\u1ea3n 3 \u0110i\u1ec1u 19, \u0110i\u1ec1u 20, kho\u1ea3n 3 \u0110i\u1ec1u 29, \u0110i\u1ec1u 30 v\u00e0 \u0110i\u1ec1u 31 c\u1ee7a Lu\u1eadt SHTT. H\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng quy\u1ec1n t\u00e1c gi\u1ea3, quy\u1ec1n li\u00ean quan ph\u1ea3i \u0111\u01b0\u1ee3c l\u1eadp th\u00e0nh v\u0103n b\u1ea3n theo quy \u0111\u1ecbnh t\u1ea1i \u0110i\u1ec1u 48 Lu\u1eadt SHTT.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">L\u01b0u \u00fd, theo quy \u0111\u1ecbnh t\u1ea1i \u0111i\u1ec1u 47 Lu\u1eadt SHTT, T\u00e1c gi\u1ea3 kh\u00f4ng \u0111\u01b0\u1ee3c chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng c\u00e1c quy\u1ec1n nh\u00e2n than g\u1ed3m quy\u1ec1n \u0111\u1eb7t t\u00ean, quy\u1ec1n \u0111\u1ee9ng t\u00ean t\u00e1c gi\u1ea3, quy\u1ec1n b\u1ea3o v\u1ec7 s\u1ef1 to\u00e0n v\u1eb9n c\u1ee7a t\u00e1c ph\u1ea9m (\u0110i\u1ec1u 19 Lu\u1eadt SHTT), tr\u1eeb quy\u1ec1n c\u00f4ng b\u1ed1 t\u00e1c ph\u1ea9m; ng\u01b0\u1eddi bi\u1ec3u di\u1ec5n kh\u00f4ng \u0111\u01b0\u1ee3c chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng c\u00e1c quy\u1ec1n nh\u00e2n th\u00e2n bao g\u1ed3m quy\u1ec1n \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u t\u00ean khi bi\u1ec3u di\u1ec5n, quy\u1ec1n b\u1ea3o v\u1ec7 s\u1ef1 to\u00e0n v\u1eb9n h\u00ecnh t\u01b0\u1ee3ng bi\u1ec3u di\u1ec5n, theo kho\u1ea3n 2 \u0110i\u1ec1u 29 c\u1ee7a Lu\u1eadt SHTT. Lu\u1eadt SHTT c\u0169ng cho ph\u00e9p t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n \u0111\u01b0\u1ee3c chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng quy\u1ec1n t\u00e1c gi\u1ea3, quy\u1ec1n li\u00ean quan c\u00f3 th\u1ec3 chuy\u1ec3n quy\u1ec1n s\u1eed d\u1ee5ng cho t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n kh\u00e1c n\u1ebfu \u0111\u01b0\u1ee3c s\u1ef1 \u0111\u1ed3ng \u00fd c\u1ee7a ch\u1ee7 s\u1edf h\u1eefu quy\u1ec1n t\u00e1c gi\u1ea3, ch\u1ee7 s\u1edf h\u1eefu quy\u1ec1n li\u00ean quan.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Nhuong-quyen-thuong-mai-franchise\"><\/span><span style=\"font-size: 20px;\"><strong>Nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i (franchise)<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">\u0110\u00e2y l\u00e0 d\u1ea1ng h\u1ee3p \u0111\u1ed3ng d\u00f9ng trong ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i, kh\u00f4ng ch\u1ecbu s\u1ef1 \u0111i\u1ec1u ch\u1ec9nh c\u1ee7a Lu\u1eadt SHTT m\u00e0 \u0111i\u1ec1u ch\u1ec9nh b\u1edfi Lu\u1eadt th\u01b0\u01a1ng m\u1ea1i \u00e1p d\u1ee5ng \u0111\u1ed1i v\u1edbi nh\u00e3n hi\u1ec7u h\u00e0ng h\u00f3a, t\u00ean th\u01b0\u01a1ng m\u1ea1i, b\u00ed quy\u1ebft kinh doanh, kh\u1ea9u hi\u1ec7u kinh doanh, bi\u1ec3u t\u01b0\u1ee3ng kinh doanh, qu\u1ea3ng c\u00e1o c\u1ee7a b\u00ean nh\u01b0\u1ee3ng quy\u1ec1n. Trong \u0111\u00f3, b\u00ean nh\u01b0\u1ee3ng quy\u1ec1n c\u00f3 quy\u1ec1n gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng c\u1ee7a b\u00ean \u0111\u01b0\u1ee3c nh\u01b0\u1ee3ng quy\u1ec1n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 \u1ed5n \u0111\u1ecbnh v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng h\u00e0ng h\u00f3a, d\u1ecbch v\u1ee5.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">V\u00ed d\u1ee5:\u00a0Nh\u01b0\u1ee3ng quy\u1ec1n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u tr\u00e0 s\u1eefa TocoToco. N\u0103m 2013 th\u01b0\u01a1ng hi\u1ec7u tr\u00e0 s\u1eefa Toco Toco \u0111\u00e3 \u0111\u01b0\u1ee3c ra \u0111\u1eddi. \u0110\u1ec3 qu\u1ea3ng b\u00e1 \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng, sau 7 n\u0103m ra \u0111\u1eddi v\u00e0 ph\u00e1t tri\u1ec3n, TocoToco c\u00f3 d\u1ea5u \u1ea5n tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u1edbi h\u1ec7 th\u1ed1ng h\u01a1n 300 c\u1eeda h\u00e0ng chi nh\u00e1nh tr\u00ean g\u1ea7n 30 t\u1ec9nh th\u00e0nh tr\u00ean c\u1ea3 n\u01b0\u1edbc v\u00e0 nh\u01b0\u1ee3ng quy\u1ec1n \u2013 mang t\u00ean tr\u00e0 s\u1eefa TocoToco.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">\u00a0<\/span><span style=\"font-size: 20px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9028\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/nhuong-quyen-tra-sua-4-1.webp\" alt=\"\" width=\"960\" height=\"721\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/nhuong-quyen-tra-sua-4-1.webp 960w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/nhuong-quyen-tra-sua-4-1-768x577.webp 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">LOTTERIA \u2013 M\u1ed9t trong c\u00e1c c\u00f4ng ty nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u \u1edf Vi\u1ec7t Nam v\u1ec1 l\u0129nh v\u1ef1c th\u1ee9c \u0103n nhanh v\u00e0 nh\u00e0 h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Lotteria v\u00e0o Vi\u1ec7t Nam k\u1ec3 t\u1eeb n\u0103m 1998 v\u00e0 \u0111\u1ebfn n\u0103m 2004, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y m\u1edbi ch\u00ednh th\u1ee9c ti\u1ebfn h\u00e0nh nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u cho c\u00e1c t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n l\u00e0 ng\u01b0\u1eddi Vi\u1ec7t Nam. Hi\u1ec7n nay, th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 s\u1edf h\u1eefu h\u1ec7 th\u1ed1ng tr\u00ean 200 c\u1ee7a h\u00e0ng tr\u00ean kh\u1eafp c\u1ea3 n\u01b0\u1edbc, trong s\u1ed1 \u0111\u00f3, ch\u1ec9 c\u00f3 g\u1ea7n 20 c\u1eeda h\u00e0ng l\u00e0 \u0111\u01b0\u1ee3c Lotteria b\u00e1n v\u00e0 chuy\u1ec3n nh\u01b0\u1ee3ng cho nh\u00e0 \u0111\u1ea7u t\u01b0 Vi\u1ec7t Nam.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9029\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/a6.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/a6.jpg 600w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2021\/08\/a6-272x182.jpg 272w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Cac-hinh-thuc-khac\"><\/span><span style=\"font-size: 20px;\"><strong>C\u00e1c h\u00ecnh th\u1ee9c kh\u00e1c<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\"><em>G\u00f3p v\u1ed1n b\u1eb1ng t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7, Li\u00ean doanh, H\u1ee3p \u0111\u1ed3ng h\u1ee3p t\u00e1c kinh doanh, Th\u00e0nh l\u1eadp doanh nghi\u1ec7p khoa h\u1ecdc c\u00f4ng ngh\u1ec7 (spinout\/spinoff)\u2026<\/em><\/span><\/p>\n<h1 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"KET-LUAN\"><\/span><span style=\"font-size: 20px;\"><strong>K\u1ebeT LU\u1eacN<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Qua b\u00e0i vi\u1ebft tr\u00ean, ch\u00fang t\u00f4i mu\u1ed1n chia s\u1ebb v\u1edbi c\u00e1c b\u1ea1n c\u00e1c quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt v\u00e0 th\u00f4ng tin v\u1ec1 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c khai th\u00e1c th\u01b0\u01a1ng m\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7. Trong \u0111\u00f3, \u0111\u1ec3 m\u1ed9t doanh nghi\u1ec7p ti\u1ebfn h\u00e0nh th\u01b0\u01a1ng m\u1ea1i h\u00f3a TSTT, c\u00e1c TSTT \u0111\u00f3 ph\u1ea3i \u0111\u01b0\u1ee3c x\u00e1c l\u1eadp quy\u1ec1n h\u1ee3p ph\u00e1p hay ph\u1ea3i \u0111\u01b0\u1ee3c \u0111\u0103ng k\u00fd b\u1ea3o h\u1ed9 \u0111\u1ed9c quy\u1ec1n t\u1ea1i C\u1ee5c SHTT ho\u1eb7c C\u1ee5c B\u1ea3n quy\u1ec1n t\u00e1c gi\u1ea3.<\/span><\/p>\n<\/div>\n<p style=\"text-align: justify;\"><span style=\"color: #ffffff; font-size: 20px;\">th\u01b0\u01a1ng m\u1ea1i h\u00f3a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 th\u01b0\u01a1ng m\u1ea1i h\u00f3a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7<\/span><\/p>\n<p><span style=\"font-size: 20px;\"><em><strong>Keywords: nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng hi\u1ec7u, li-x\u0103ng nh\u00e3n hi\u1ec7u, th\u01b0\u01a1ng m\u1ea1i h\u00f3a quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7, khai th\u00e1c quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7, th\u01b0\u01a1ng m\u1ea1i h\u00f3a t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7, <a href=\"https:\/\/lawfirmelite.com\/vihanh-trinh-thuong-hieu-channel-cua-gia-toc-wertheimer-tuong-lui-tan-nhung-da-duoc-hoi-sinh-va-tro-len-ben-vung\/\">ELITE LAW FIRM<\/a><\/strong><\/em><\/span><\/p>\n<table class=\"aligncenter\" style=\"width: 127.695%; border-style: hidden; height: 168px;\">\n<tbody>\n<tr style=\"height: 55px;\">\n<td style=\"width: 8.08383%; height: 55px;\"><span style=\"font-size: 20px;\"><a href=\"https:\/\/goo.gl\/maps\/peTMwV6N14DkS1u88\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7502\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/Dia-chi.png\" alt=\"\" width=\"39\" height=\"39\" \/><\/a><\/span><\/td>\n<td style=\"width: 92.3653%; height: 55px;\">\n<p><span style=\"font-size: 20px;\">\u0110\u1ecba ch\u1ec9: T\u1ea7ng 23, T\u00f2a nh\u00e0 Center Building Hapulico Complex, S\u1ed1 01 <\/span><\/p>\n<p><span style=\"font-size: 20px;\">Nguy\u1ec5n Huy T\u01b0\u1edfng, Ph\u01b0\u1eddng Thanh Xu\u00e2n, TP. H\u00e0 N\u1ed9i<\/span><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 55px;\">\n<td style=\"width: 8.08383%; height: 55px;\"><span style=\"font-size: 20px;\"><a href=\"tel:0988746527\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7506\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/phone-flat.png\" alt=\"\" width=\"35\" height=\"35\" \/><\/a><\/span><\/td>\n<td style=\"width: 92.3653%; height: 55px;\">\n<p><span style=\"font-size: 20px;\">Hotline: <a href=\"tel:0988746527\">0988.746.527<\/a> | \u0110T: <a href=\"tel:02437373051\">024-37373051<\/a><\/span><\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 58px;\">\n<td style=\"width: 8.08383%; height: 58px;\">\n<p><span style=\"font-size: 20px;\"><a href=\"mailto:info@lawfirmelite.com\/vi\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7501\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/Email-e1686302315797.webp\" alt=\"\" width=\"50\" height=\"33\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/Email-e1686302315797.webp 620w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/Email-e1686302315797-272x182.webp 272w\" sizes=\"(max-width: 50px) 100vw, 50px\" \/><\/a><\/span><\/p>\n<\/td>\n<td style=\"width: 92.3653%; height: 58px;\">\n<p><span style=\"font-size: 20px;\">Email: <a href=\"mailto:info@lawfirmelite.com\/vi\">info@lawfirmelite.com\/vi<\/a><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p align=\"center\">\u00a0<\/p>\n<p align=\"center\">\u00a0<\/p>\n<table style=\"width: 100%; border-collapse: collapse; border-style: hidden;\">\n<tbody>\n<tr>\n<td style=\"width: 33.3333%;\"><a href=\"https:\/\/lawfirmelite.com\/vi\/bao-phi-dich-vu\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-7572\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/3.png\" alt=\"\" width=\"275\" height=\"81\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/3.png 275w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/3-272x81.png 272w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/> <\/a><\/td>\n<td style=\"width: 33.3333%;\"><a href=\"https:\/\/lawfirmelite.com\/vi\/bao-phi-dich-vu\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-7573\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/4.png\" alt=\"\" width=\"275\" height=\"81\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/4.png 275w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/4-272x81.png 272w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><\/a><\/td>\n<td style=\"width: 33.3333%;\"><a href=\"http:\/\/zalo.me\/0988746527\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7574 size-full\" src=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/5.png\" alt=\"\" width=\"275\" height=\"81\" srcset=\"https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/5.png 275w, https:\/\/lawfirmelite.com\/vi\/wp-content\/uploads\/2023\/06\/5-272x81.png 272w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"margin-left: -7.1pt; text-align: center;\" align=\"center\"><span style=\"font-size: 20px;\"><strong><span style=\"color: #f78731;\">GI\u1ea2I QUY\u1ebeT TRANH CH\u1ea4P QUY\u1ec0N S\u1ede H\u1eeeU TR\u00cd TU\u1ec6 NHANH CH\u00d3NG, HI\u1ec6U QU\u1ea2<\/span><\/strong><\/span><\/p>\n<p style=\"text-align: center;\" align=\"center\"><span style=\"font-size: 20px;\"><strong><span style=\"color: #f78731;\">B\u1ea2O H\u1ed8 QUY\u1ec0N S\u1ede H\u1eeeU TR\u00cd TU\u1ec6 AN TO\u00c0N<\/span><\/strong><\/span><\/p>\n<p style=\"text-align: center;\" align=\"center\"><span style=\"font-size: 20px;\"><strong><span style=\"color: #f78731;\">\u0110\u1ec2 KINH DOANH B\u1ec0N V\u1eeeNG, PH\u00c1T TRI\u1ec2N TH\u00c0NH C\u00d4NG<\/span><\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lu\u1eadt s\u01b0 Nguy\u1ec5n Tr\u1ea7n Tuy\u00ean v\u00e0 Phan Minh Quy\u1ebft &#8211; C\u00f4ng ty Lu\u1eadt ELITE v\u1eeba c\u00f3 b\u00e0i vi\u1ebft tr\u00ean B\u00e1o Ph\u00e1p Lu\u1eadt B\u1ea3n Quy\u1ec1n v\u1ec1 ch\u1ee7 \u0111\u1ec1 &#8220;C\u00e1c ph\u01b0\u01a1ng th\u1ee9c khai th\u00e1c th\u01b0\u01a1ng m\u1ea1i \u0111\u1ed1i v\u1edbi quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7&#8221;. M\u1eddi Qu\u00fd Kh\u00e1ch h\u00e0ng v\u00e0 b\u1ea1n \u0111\u1ecdc theo d\u00f5i n\u1ed9i dung trong b\u00e0i vi\u1ebft sau:<\/p>\n","protected":false},"author":1,"featured_media":3244,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[13],"tags":[160,886,888,890,892,894],"class_list":["post-3243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc","tag-elite-law-firm","tag-nhuong-quyen-thuong-hieu","tag-li-xang-nhan-hieu","tag-thuong-mai-hoa-quyen-so-huu-tri-tue","tag-khai-thac-quyen-so-huu-tri-tue","tag-thuong-mai-hoa-tai-san-tri-tue","cat-13-id"],"_links":{"self":[{"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/posts\/3243"}],"collection":[{"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/comments?post=3243"}],"version-history":[{"count":5,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/posts\/3243\/revisions"}],"predecessor-version":[{"id":10697,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/posts\/3243\/revisions\/10697"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/media\/3244"}],"wp:attachment":[{"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/media?parent=3243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/categories?post=3243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lawfirmelite.com\/vi\/wp-json\/wp\/v2\/tags?post=3243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}